It's a clever idea developed by Lora Hart. She took "mentor" and "tutorial" and put them together into one concept. The purpose is to help creative entrepreneurs "discover, re-imagine and refine their artistic voices; develop a conscious intention for their business; and fine tune their working practice."
Lora is the Artistic Advisor of the PMC Connection and a national PMCC Senior Instructor. Her "historically inspired" work has been featured in many books and magazines and she was one of the Whole Lotta Whimsy Master Muses. We are lucky enough to have her scheduled to come teach a class this summer for our local chapter of the PMC Guild!
Many people are turning to coaching for life and business. It seems that the chance to work with a talented, accomplished, supportive person could be really useful for developing a plan for success. People like Lora and Tonya Davidson are generous and supportive by nature. They love to teach and seem perfectly suited to guide others along the artistic adventure.
P.S. I'm sharing the info on Lora's and Tonya's mentoring programs (previous post) so people can learn more. These posts are not intended as an endorsement or advertisement - I just happen to think they're creative solutions for supporting artists and hope some of you might benefit from their experience.